Dominic McGregor: How we built Social Chain into a £200m company

In this episode of "What’s The Trick?", Ben Hanlin sits down with Dominic McGregor to explore how he and Steven Bartlett built Social Chain into a £200 million company.If you want to understand how creativity can be used to build a business, this episode breaks down what actually works.This episode is for:- Creatives (writers, performers, content creators)- Business owners and entrepreneurs- Speakers and presenters- Anyone looking to improve communication and idea generationIn this episode, you’ll learn:- Audiences Are More Valuable Than Content- Most People Quit Before Momentum Arrives- The Best Ideas Start Big, Then Get Practical- Stop Selling Time. Start Selling Impact- The Biggest Opportunities Exist on New FrontiersAbout Ben Hanlin:Ben is a magician, presenter, and keynote speaker who helps companies create engagement, connection, and memorable experiences. He hosts corporate events and interviews world-class creatives on this podcast.About the podcast:"What’s The Trick?" explores how creative people think, create, and turn ideas into reality.Topics covered include creativity, communication, storytelling, content creation, performance, and building creative careers.🎧 Listen / Watch:YouTube: https://www.youtube.com/@BenHanlinApple Podcasts: https://linktr.ee/benhanlinSpotify: https://linktr.ee/benhanlin📩 Work with Ben:https://www.benhanlin.com/---FOLLOW BEN:YouTube: https://www.youtube.com/channel/UCM0oXTRP-zWlJ_IiNykTLagInstagram: http://instagram.com/benhanlinFacebook: https://www.facebook.com/benhanlinTikTok: https://www.tiktok.com/@benhanlin---🎤 FOLLOW DOM:LinkedIn: https://www.linkedin.com/in/dpjmcgregor/Instagram: www.instagram.com/dpjmcgregorWebsite: https://dommcgregor.com/---What is this episode about?This episode explains how to turn creativity into a successful career.How do creative people turn ideas into reality?Ben Hanlin breaks down the mindset, process, and decisions behind it. Hosted on Acast. See acast.com/privacy for more information.