Dominique Rose Van-Winther - On AI's Impact on Financial Services Marketing

In the first episode of Season 3 of the Financial Marketing Insights podcast, we speak to Dominique Rose Van‑Winther, CEO of Final Upgrade AI. Dominique doesn't talk about AI in abstractions. She talks about workflows, capability uplift, organisational rewiring - and the fact that many teams are still treating AI as a set of tools rather than a new way of working. Her story, and her worldview, offer a preview of what intelligent marketing systems will demand from FS leaders over the next decade. Find out more at https://www.financialmarketinginsights.com