Don Norman: By Design

from Human Centered · host Center for Advanced Study in the Behavioral Sciences

Episode metadata supplied by the publisher feed · Published Jun 6, 2022

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Don Norman, cognitive scientist, design legend, and 1973-74 CASBS fellow chats with 2021-22 fellow Piyush Tantia. They discus the evolution of behavioral science in contemporary design practice. From an early run-in with B.F. Skinner, to the study of neural networks and cognitive processes, his time at Apple, CASBS, and more.

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Don Norman: By Design

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