Doniece Sandoval Might Just Change the Way You See – Taking “Radical Hospitality” to the Streets

Doniece Sandoval took a bit of time off from her career as a marketing and communications leader to take stock of her life and her future. Little did she know that she would be soon leading one of the most extraordinary social service organizations in the San Francisco Bay Area, and that she would use her many skills to find new ways to connect with that region’s unhoused population. Doniece launched an organization called Lava Mae, which provides mobile showers for some of the Bay Area’s most marginalized residents. By giving people a chance to feel clean, she is restoring dignity and providing hope to thousands of people in the San Francisco Bay Area and now Los Angeles. Even more than that, she is providing essential lessons to all of us about how to make deep meaningful connections through the power of stories. Keep a hankie handy - these stories are amazingly powerful and deeply moving.