Stop Playing the Victim: Take Ownership When Business Gets Tough

Send us Fan MailWhen circumstances damage your business, you have two choices: remain focused on what has happened to you or take ownership of what you do next.Recorded during the first COVID-19 lockdown, this is one of Peter Boolkah’s more direct and unfiltered solo episodes.Peter responds to the criticism surrounding a free podcasting event promoted by entrepreneur Rob Moore. Some commentators believed that promoting services during a crisis was inappropriate and accused Rob of exploiting vulnerable people.Peter sees it differently.After losing approximately 70% of his own business because he could no longer travel or undertake speaking engagements, Peter could have waited for the old world to return. Instead, he began marketing, redesigning his programmes and learning the skills he would need to operate in a changed environment.In this episode, you’ll discover:Why Peter believes personal ownership matters during adversityThe difference between receiving free value and being exploitedWhy exchanging an email address for useful content is a choiceHow attacking people who are adapting helps nobodyWhy businesses must prepare for economic disruptionHow Peter responded after losing 70% of his businessWhy waiting for everything to return to normal is dangerousHow free resources can help you acquire new skillsWhy yesterday’s thinking cannot solve tomorrow’s problemsThis episode was recorded in May 2020 and reflects the heightened emotions and economic uncertainty of the first lockdown. Its most enduring message is not about any particular advertisement or individual. It is about refusing to surrender your agency when circumstances change.You may not control what happens around you, but you can control whether you learn, adapt and take action.CONNECT WITH PETER BOOLKAHWebsite: https://www.boolkah.comLinkedIn: https://www.linkedin.com/in/boolkahInstagram: https://www.instagram.com/pboolkah/Facebook: https://www.facebook.com/BoolkahX: https://twitter.com/boolkahABOUT PETER BOOLKAHPeter Boolkah is a business coach, author and speaker who has spent more than 20 years helping business owners build stronger, more valuable businesses that do not depend on them for everything.He is the creator of The Hamster Wheel Trap® and author of Your Business Sucks: Build a Business That Works Without Destroying Your Life.Peter works with founders and leadership teams on the issues that ultimately determine whether a business creates freedom or becomes another job: leadership, founder dependency, people, profit, execution, scaling, exit readiness and enterprise value.His approach is direct, practical and built around one simple question:Do you own the business, or does the business own you?Learn more at https://www.boolkah.com