Don't Follow Your Passion, Develop Your Passion (Season 1, Episode 4)

There are countless successful celebrities who will tell you to “follow your passion”.  I’m certain you’ve seen speeches by famous people at Ivy League commencement ceremonies that bestow the virtues of following your passions. Simply put, this is terrible advice. In this episode we're going to talk about how passion for your product or industry doesn't need to exist at the beginning, but will come as you keep working on your startup.