"Don't get disheartened because this is a journey" - Reece Yeboah

For this weeks episode we were joined by Reece Yeboah, a young designer from Ladbroke Grove, who has already achieved much in the fashion world despite being early on in his career! As you’ll hear in this episode, Reece has always been into fashion and this love led to the launch of his first brand Saint London. Reece ran Saint London for 8 years where he achieved many things including, a collection in Selfridges, creating numerous iconic pieces like ‘ The Good Die Young’ t-shirt and having his clothes worn by some of the biggest icons in the world including Lewis Hamilton, Future, Roddy Rich, Ashanti and Young Thug to name a few! However, Reece’s journey with Saint London ended abruptly due to a legal battle with an NFL team which culminated in a cease and desist for the brand. Reece delves deep into this in this episode and shares how he’s managed to look at that situation from a positive perspective! Since then, Reece has built his own personal brand as a designer and has designed your mech for lil baby!! He has always launched his new brand ‘Yeboah’ with which has huge plans for as you’re about to hear! Since filming, Reece continues to push boundaries with his creativity and inspire all of us from Grove and uses his story to help others! Make sure to follow Reece on his Instagram page and his brand page ‘Yeboah’ here! Apologies for the audio on this episode btw! Had some teething issues as you do with a new podcast! Thank you for listening, catch the visual for the episode on our YouTube channel and make sure to follow our instagram to keep up to date with the goings on in UK fashion.