Don't Put Your Logo on That: Why Cheap Marketing Can Cost You

from IA Forward · host Shane Tatum and Tonya Lied

One of the most overlooked parts of building an insurance agency brand is the giveaways, promotional items, and marketing materials that represent your business long after you've left the room. We discuss why cheap giveaways can damage your brand, why most promotional items end up in the trash while a few stay on desks for years, and why "everyone is doing it" is a terrible marketing strategy.Because sometimes the best branding advice is simple: Don't put your logo on that.Learn more at IntegraPartnerNetwork.com.

Episode metadata supplied by the publisher feed · Published Jun 16, 2026

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Don't Put Your Logo on That: Why Cheap Marketing Can Cost You

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