Door #25: In The Room with Lita Cunningham

Welcome back! This week's guest for our Season One Finale (!!!) is the the renegade Lita Cunningham, Founder of LALAIS Skincare! If you've ever thought personal experiences can shape business values, success can come from both financial and impact-driven motivations, or building a brand requires both creativity and strategic planning, this episode is for you.Lita and Katie talk stepping out on faith, the importance of trusting oneself, the value of creating meaningful brands, and so much more! This finale is one you WON'T want to miss!! The door might be closing on this season, but we'll be back with more episodes before you know it!HIGHLIGHTS:0:50 Meet Lita Cunningham1:47 Secret Question4:15 Diving Into Lita's Journey7:23 Entrepreneurial Risks and Decisions12:57 Unlearning to Learn15:34 Facing Failure21:05 Importance of Professional Help27:24 The Impact of Personal Stories31:02 Building a Brand with Meaning33:34 Advice for Aspiring Entrepreneurs37:20 Lita's Final Thoughts and AdviceFollow Lita! @glamlitanyc or @lalaisskincareDon't forget to send this podcast to your fellow entrepreneurs!Follow the show! @theroomtobein || theroomtobein.comFollow Katie! @itslifewithkatie Website | Instagram | TikTok | YouTubeFollow Secret Garden Beverage Co.! @trysecretgarden on all platforms or visit trysecretgarden.comThis season of The Room To Be In is sponsored by Country Water. Made with Southern Charm. Order with show code "THEROOMTOBEIN" as well as "FIRSTDRINK" for first time customers to get a 10% off discount. drinkcountrywater.comFollow @drinkcountrywater everywhere! The Room To Be In is a OneEleven Media podcast, created and hosted by Katie Garwood.The show is produced by Maddie Buis (@maddie_buis) with production services by Line Brunet, Podcast Maven.