Dorian Sweet chats with Steve Cone & Dave Ellett

Dorian Sweet interviews Steve Cone & Dave Ellett. Steve Cone has been a marketing professional for thirty-three years. He is currently one of three senior marketing executives at Citigroup, the world's largest financial services company with 300,000 employees. In his new book, Steal These Ideas! Marketing Secrets that Will Make You a Star, Steve Cone offers practical advice for marketers in any size business and insights that can be used every single day. Dave Ellett is the Chairman and Chief Executive Officer of Powered. He brings over 25 years of senior management experience to the company. Mr. Ellett most recently served as Chief Executive Officer at Docent, Inc., a leader in enterprise learning and business performance management, which recently merged with Click2Learn to create SumTotal (NASDAQ: SUMT)