Doug Evans: Lessons from Steve Jobs, Raising $120M, and the Future of Food | E150 episode artwork

EPISODE · Feb 11, 2025 · 3H 23M

Doug Evans: Lessons from Steve Jobs, Raising $120M, and the Future of Food | E150

from In Search Of Excellence

Doug Evans is a serial health food entrepreneur and author, renowned for his pioneering contributions to the natural food industry. In 2002, he co-founded Organic Avenue, one of the first exclusively organic plant-based retail chains in the United States, aiming to make healthy living more accessible. He later founded Juicero, one of the first at-home cold-pressed juicing system, with the mission of bringing more fresh produce to the home and subsequently raising $120 million to fund the company. An avid sprouter for over 25 years, Doug authored 'The Sprout Book' to educate others on the benefits of sprouts and sprouting. Currently residing in the Mojave Desert at Wonder Valley Hot Springs, Doug continues to inspire others to embrace nutritious, plant-based lifestyles.Timestamps00:00 – Introduction07:45 – Growing Up in New York18:10 – Life-Changing Moment32:30 – Co-Founding Organic Avenue46:15 – Raising $120M with Juicero1:02:55 – Rebuilding After Failure1:19:40 – The Magic of Sprouts1:31:20 – Practical Sprouting1:42:10 – The Simplicity of Nature2:00:25 – Why the Modern Food System is Failing Us2:18:40 – Doug’s Daily Routine2:37:55 – The Role of Mindset2:55:30 – Importance of Resilience3:12:15 – Closing ThoughtsResources- Doug's Instagram- The Sprout Book- The Sprouting Company About Randall Kaplan: Randall Kaplan is a serial entrepreneur, venture capitalist, executive coach, co-founder of Akamai Technologies, founder and CEO of JUMP Investors, and host of In Search of Excellence. Through his Extreme Preparation™ methodology, he helps founders, executives, business owners, and ambitious professionals improve strategy, communication, decision-making, and execution.Coaching and Staying Connected:1-on-1 Coaching | Instagram | YouTube | TikTok | LinkedIn | X

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Doug Evans is a serial health food entrepreneur and author, renowned for his pioneering contributions to the natural food industry. In 2002, he co-founded Organic Avenue, one of the first exclusively organic plant-based retail chains in the United States, aiming to make healthy living more accessible. He later founded Juicero, one of the first at-home cold-pressed juicing system, with the mission of bringing more fresh produce to the home and subsequently raising $120 million to fund the comp...

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Doug Evans: Lessons from Steve Jobs, Raising $120M, and the Future of Food | E150

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