Doug Willmore on Profitable Climate Action with World Tre...

What this episode covers

In this Mission Matters episode, Adam Torres interviews Doug Willmore, CEO of World Tree. Doug shares how the company has transformed $17M in investor capital into $300M in sustainable lumber assets by planting a unique fast-growing hardwood that regenerates after harvest. Partnering with over 375 small farmers, World Tree creates long-lasting products, sequesters carbon, and provides investors the chance to earn returns while offsetting their environmental footprint. Follow Adam on Instagram at ⁠https://www.instagram.com/askadamtorres/⁠ for up to date information on book releases and tour schedule. Apply to be a guest on our podcast: ⁠https://missionmatters.lpages.co/podcastguest/⁠ Visit our website: ⁠https://missionmatters.com/⁠ More FREE content from Mission Matters here: ⁠https://linktr.ee/missionmattersmedia⁠ Learn more about your ad choices. Visit podcastchoices.com/adchoices

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Frequently Asked Questions

How long is this episode of Mission Matters Business Podcast with Adam Torres?

This episode is 14 minutes long.

When was this Mission Matters Business Podcast with Adam Torres episode published?

This episode was published on August 15, 2025.

What is this episode about?

In this Mission Matters episode, Adam Torres interviews Doug Willmore, CEO of World Tree. Doug shares how the company has transformed $17M in investor capital into $300M in sustainable lumber assets by planting a unique fast-growing hardwood that...

Can I download this Mission Matters Business Podcast with Adam Torres episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.