Down with Boring B2B: How to Stand Out in Cyber with Torq's CMO Don Jeter

Don Jeter, CMO of Torq joins the show this week to talk about his crusade against boring cyber marketing, and why that means his title is really Chief Menace Officer.In this episode:💡Brand leads to demand. Focus on narrative and differentiation first.🥳 Balancing fun, irreverent branding with deep technical expertise.🔭 Looking outside cyber for inspiration - internet culture, consumer brands, and more⚡️Speed and authenticity matter. Be ready to capitalize on trends.For all you marketers trying to break through the noise - take notes. This is how it's done.———⭐️ Submit your questions for our AMA episode! ⭐️Send your questions to [email protected] with “AMA” in the subject line.No subject is off the table! Win prizes if we take on your question with our mystery guest host!