Dr. Lucette Beall, Veterinarian, Author, Coach | The Jeff Crilley Show

Most of us start the day telling ourselves some version of "this is going to be hard" — and according to Dr. Lucette Beall, that one sentence is enough to keep your brain filtering out every solution available to you. Dr. Lucette is a veterinarian turned best-selling author, speaker, and mindset coach. After surviving cancer as a single parent with no safety net, and then nearly going bankrupt while trying to rescue her brother from a state mental hospital, she rebuilt her life — going from several hundred thousand dollars in debt to running a million-dollar business in roughly two years. That experience became the foundation of her Brain Reset Method. In this episode, she and Jeff talk about:— The BRAIN acronym and what each letter means in practice (Build responsibility, Reframe without toxic positivity, Awareness, Integrity/Intuition, Neuro Aligned Navigation)— How the reticular activating system decides what you can and can't see based on what you're telling yourself— Why "shoulding on yourself" raises cortisol and shuts down your cerebral cortex— A client story about journaling challenges into existence — and the real-time moment she realized she could rewrite the script— The cheerleader story: how kids as young as 12 have already internalized self-punishment as a learning tool Free resource: yourbrainresetblueprint.com