Dr Paula Owen, Sustainability Gamification Pioneer and Chief Fun Officer

I throughly enjoyed this interview with Sustainability gamification pioneer and Chief Fun Officer of Eco-Action Games, Dr Paula Owen. We discuss the following:• How guilt-tripping people doesn't work• What is 'gamification' and why does it work?• Selling gamification as a concept• The first rule of gamification is...• Tensions between fun and gravity in Sustainability• Becoming a B Corp as an SME• The importance of resilience in green business ownershipThis Podcast is brought to you by Terra Infirma Ltd - Bringing Sustainability to Life Hosted on Acast. See acast.com/privacy for more information.