Dr. Ronnie Rodriguez: The Tech Stack Scaling a Dental DSO

Dr. Ronnie Rodriguez grew his single dental practice from $2 million to $6 million before launching New Frontier Dental to help other practices do the same. Brad Parker sits down with Ronnie to break down the three platforms running his DSO. GoHighLevel powers the entire lead funnel — with AI automations so effective that patients started showing up without ever speaking to a human. The Progressive Dental Business Suite aggregates revenue, expenses, lab costs, and pipeline so the team always knows exactly when they've crossed break-even. And FormPiper — which Ronnie credits with "saving their biscuits" when post-COVID lending tightened — now accounts for 70% of revenue in his full arch sector by running six to eight lender applications simultaneously in under five minutes. Ronnie also shares why FormPiper is the first tool he'd set up in any new practice — before spending a single dollar on marketing. Pull up a chair.Dr. Ronnie Rodriguez grew his single dental practice from $2 million to $6 million before launching New Frontier Dental to help other practices do the same. Brad Parker sits down with Ronnie to break down the three platforms running his DSO. GoHighLevel powers the entire lead funnel — with AI automations so effective that patients started showing up without ever speaking to a human. The Progressive Dental Business Suite aggregates revenue, expenses, lab costs, and pipeline so the team always knows exactly when they've crossed break-even. And FormPiper — which Ronnie credits with "saving their biscuits" when post-COVID lending tightened — now accounts for 70% of revenue in his full arch sector by running six to eight lender applications simultaneously in under five minutes. Ronnie also shares why FormPiper is the first tool he'd set up in any new practice — before spending a single dollar on marketing. Pull up a chair.