Draye Redfern

Draye Redfern is a recognized authority in direct-response marketing, trusted by New York Times bestselling authors, Shark Tank investors, and fast-growing companies across the globe. With two successful exits—one to a Berkshire Hathaway company—Draye brings both strategic insight and real-world execution experience to every client he serves. He’s the founder of FractionalCMO.com, a premier service for $1M+ businesses seeking elite marketing strategy without the cost or complexity of hiring a full-time CMO. Using a proprietary front-end audit and the ANCHOR Marketing Framework, Draye and his team create clear, customized 12-month roadmaps that help companies convert more leads, increase retention, and dominate their niche. Draye also leads Redfern Media, a full-service agency that has helped over 1,500+ businesses—from publicly traded companies to the mom-and-pop shop on Main Street—replace outdated tactics with scalable systems that drive measurable results. Additionally, he’s the author of The Recession Survival Guide: Strategies for Entrepreneurial Resilience in Turbulent Times.