Driving Brand Consistency Across Social Media from Infancy to Scale

Ron Feldman is a Principal and Chief Brand Strategist of the Siegel Financial Group (SFG), along with its affiliate, Franchise America Finance (IFAF) which he co-founded at the height of the Great Recession. SFG and FAG are leading resources connecting and supplying debt financing to franchise based businesses. Ron also serves as the Chief Development Officer of FRANdata, the leading research and information source for the franchise industry. Anthony Owen is the founder of Manalto with 20 years experience in digital and social media. His experience includes media agency environments, direct-to-market and senior sales management and strategic commercial partnerships roles. His track record in establishing and building successful sales management capability across many organizations including OzEmail, BMC Media, Softbank, Sensis, and Groupon. Ron and Anthony are panel members for #IFA2016 presentation Driving Brand Consistency Across Social Media from Infancy to Scale. They share a little insight to the panel presentation for the annual franchise convention scheduled for February 20-23, 2016 in San Antonio Texas.