EPISODE · Aug 3, 2016 · 32 MIN
Driving Downloads For Your Mobile App Without Spending A Penny
from Mobile Presence · host WMR.FM
Halli Bjornsson, CEO and founder of Lockwood Publishing reveals how Avakin Life, Lockwood's 3-D virtual world app allowing users to mingle and meet new people, was able to chalk up 17 million installs and build a robust and loyal community of app advocates without spending a penny on advertising. Halli also zeroes in on the exciting opportunities for indie app developers in AR/VR, and shares details around his "epic bonus scheme" to attract and reward talent. In practice Lockwood shares a full 50% of its quarterly increase in profits with the team. This, and a talent for identifying lucrative app niches and audiences has allowed Lockwood to carve out a spot in the top 300 grossing apps in the U.S. app store.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
What this episode covers
Halli Bjornsson, CEO and founder of Lockwood Publishing reveals how Avakin Life, Lockwood's 3-D virtual world app allowing users to mingle and meet new people, was able to chalk up 17 million installs and build a robust and loyal community of app advocates without spending a penny on advertising. Halli also zeroes in on the exciting opportunities for indie app developers in AR/VR, and shares details around his "epic bonus scheme" to attract and reward talent. In practice Lockwood shares a full 50% of its quarterly increase in profits with the team. This, and a talent for identifying lucrative app niches and audiences has allowed Lockwood to carve out a spot in the top 300 grossing apps in the U.S. app store. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
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Driving Downloads For Your Mobile App Without Spending A Penny
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