EPISODE · Apr 19, 2022 · 37 MIN
Driving Profitability on Amazon, with Martin Heubel, Amazon
from Unpacking the Digital Shelf · host Digital Shelf Institute
There is a dirty word in Amazon ecommerce that we have to discuss: profitability. Or, in many cases, the lack thereof. Driving profits on the world’s biggest online retailer is not an easy mission. That’s why we invited Martin Heubel, former FMCG category manager at Amazon, and now leading his own Amazon consultancy Consulterce, to join us on the podcast to discuss his detailed framework to maximize profits while growing your business with Amazon.
What this episode covers
There is a dirty word in Amazon ecommerce that we have to discuss: profitability. Or, in many cases, the lack thereof. Driving profits on the world’s biggest online retailer is not an easy mission. That’s why we invited Martin Heubel, former FMCG category manager at Amazon, and now leading his own Amazon consultancy Consulterce, to join us on the podcast to discuss his detailed framework to maximize profits while growing your business with Amazon.
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Driving Profitability on Amazon, with Martin Heubel, Amazon
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