Driving Regional Growth: Bob Watkins on Transforming The Lincoln Theatre into a Tourism Magnet

How Does The Lincoln Theatre Contribute To Regional Tourism In Smith County, VA?Want to learn about boosting regional tourism and economic vitality in Marion, Virginia? Join us as we chat with Bob Watkins, the executive director of the historic Lincoln Theatre. Curious about how a theatre can become a cornerstone of community collaboration? Find out how Bob and his team use broad marketing strategies to attract visitors from neighboring states like North Carolina, West Virginia, and Tennessee. Learn about the unique events, such as Song of the Mountains, that not only draw audiences but also benefit local businesses in hospitality and dining. We also discuss exciting future plans, like offering entertainment and dining package deals, all aimed at enhancing the visitor experience.Join us for a vibrant conversation with Bob Watkins as we explore the lively theatre scene. In our dialogue, Bob reveals what makes this theatre a beloved venue for performers and audiences alike. Learn how you can support the arts in Marion—whether by attending a show at their iconic location on 117 East Main Street or engaging with the entertainment scene online. Through partnerships with local businesses and government, the theatre plays a pivotal role in cultural and economic development. Celebrate the arts with us and discover how you can be part of this dynamic cultural journey.To learn more about The Lincoln Theatre visit:https://www.TheLincoln.org/The Lincoln Theatre117 E. Main StreetMarion, Virginia  24354276-783-6092