Driving Results: Practical Lessons For Mid-Sized Manufacturing Marketers

Featuring Scott Holstein, Marketing Manager at Computrols, Inc.

Episode 9 of the The Kula Ring podcast, hosted by Kula Partners, titled "Driving Results: Practical Lessons For Mid-Sized Manufacturing Marketers" was published on October 16, 2018 and runs 34 minutes.

October 16, 2018 ·34m · The Kula Ring

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Summary

In this episode of The Kula Ring, Jeff and Carman talk with Scott Holstein of Computrols, a New Orleans-Based hardware manufacturer and software company. They discuss how to drive results by aligning the sales and marketing teams, the value of social selling, the challenges of marketing two different business units, and what it takes to go up against goliath competitors.

Episode Description

In this episode of The Kula Ring, Jeff and Carman talk with Scott Holstein of Computrols, a New Orleans-Based hardware manufacturer and software company. They discuss how to drive results by aligning the sales and marketing teams, the value of social selling, the challenges of marketing two different business units, and what it takes to go up against goliath competitors.

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