Driving the Code: Where the Rubber Meets the Software-Defined Road episode artwork

EPISODE · Mar 13, 2026 · 15 MIN

Driving the Code: Where the Rubber Meets the Software-Defined Road

from Amelia's Weekly Fish Fry · host EEJournal.com

In this week’s Fish Fry we’re casting our line into one of the most transformative shifts happening in the automotive industry today: the rise of software-defined systems! Nitish Rao from MathWorks and I take a closer look at which vehicle functions are best handled by AI-driven systems, and which still depend on the reliability of traditional control software and how virtual ECUs and digital twins enable simulation and validation before real hardware. We also discuss a question many engineers are asking: can software and AI actually reduce hardware costs?

In this week’s Fish Fry we’re casting our line into one of the most transformative shifts happening in the automotive industry today: the rise of software-defined systems! Nitish Rao from MathWorks and I take a closer look at which vehicle functions are best handled by AI-driven systems, and which still depend on the reliability of traditional control software and how virtual ECUs and digital twins enable simulation and validation before real hardware. We also discuss a question many engineers are asking: can software and AI actually reduce hardware costs?

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Driving the Code: Where the Rubber Meets the Software-Defined Road

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This episode was published on March 13, 2026.

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In this week’s Fish Fry we’re casting our line into one of the most transformative shifts happening in the automotive industry today: the rise of software-defined systems! Nitish Rao from MathWorks and I take a closer look at which vehicle functions...

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