EPISODE · Jun 11, 2025 · 1H 6M
Driving What's Next at Wag'n Tails: A Sit-Down with Their New CEO
from The Daily Groomer · host Alex Martin and Shannon Wynings Roberts
SummaryIn our latest episode of The Daily Groomer, I travel to South Bend, Indiana, for a conversation with Josh White, CEO of Wag’n Tails, recorded on-site at their facility. We unpack the evolution and rapid growth of mobile grooming, what makes Wag’n Tails stand out, and the real financial considerations of launching a mobile grooming business. Josh also shares what it takes to grow from a single van to a full-scale fleet, along with insights into emerging technology, industry trends, and how mobile grooming is changing the game for groomers. If you’re thinking about going mobile—or ready to scale—this episode offers a behind-the-scenes look you won’t want to miss.Timestamps05:52 Wagon Tails: Transformative Business Model19:26 Van Purchase Success: Strategic Planning27:18 Finding the Right Balance34:58 Portable Salon Power Solution45:57 Brady & Freddy's Personalized Business Approach49:26 Adaptable Vehicle Supply Strategy01:03:44 Mobile Pet Grooming BenefitsStay connected with our guest speakers! Follow them on their social media Wag'n Tails Mobile Conversions. For more grooming tips, insights, and stories, check out our website at The Daily Groomer. Join and be part of The Daily Groomer Community!
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Driving What's Next at Wag'n Tails: A Sit-Down with Their New CEO
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