Drowning in Data? How to Make Data Work for Your Business.

In this episode of North of Ordinary, Tina Swann talks to Ben McLintock, data-focused project manager and founder of Data Compass, about how businesses can better manage and use their data.They explore how many companies jump into collecting data without a clear goal, how to align data with real business problems, and how even small businesses and start-ups can use data to drive smarter decisions.Ben shares stories from his experience with global organisations and explains how data governance, trust, and communication are just as important as charts and dashboards. He also offers tips on project management, the human side of working with tech teams, and how to avoid common data traps.From SMEs to global corporates, this is an honest look at how data really works in business — and how to make it work for you.North of Ordinary wants to hear from you. Tell us about your business journey, ask us a question, or share your stories of living and working in Hull and East Yorkshire.Send all enquiries about the podcast to: [email protected] Centre for Digital Innovation (C4DI) is a thriving community of tech innovators, entrepreneurs, andforward-thinking businesses. For more information, visit: https://www.c4di.co.uk/This podcast was produced by Audite Podcast Production: https://www.audite.uk/ Hosted on Acast. See acast.com/privacy for more information.

Episode metadata supplied by the publisher feed · Published Oct 22, 2025

What this episode covers

In this episode of North of Ordinary, Tina Swann talks to Ben McLintock, data-focused project manager and founder of Data Compass, about how businesses can better manage and use their data.They explore how many companies jump into collecting data without a clear goal, how to align data with real business problems, and how even small businesses and start-ups can use data to drive smarter decisions.Ben shares stories from his experience with global organisations and explains how data governance, trust, and communication are just as important as charts and dashboards. He also offers tips on project management, the human side of working with tech teams, and how to avoid common data traps.From SMEs to global corporates, this is an honest look at how data really works in business — and how to make it work for you.North of Ordinary wants to hear from you. Tell us about your business journey, ask us a question, or share your stories of living and working in Hull and East Yorkshire.Send all enquiries about the podcast to: [email protected] Centre for Digital Innovation (C4DI) is a thriving community of tech innovators, entrepreneurs, andforward-thinking businesses. For more information, visit: https://www.c4di.co.uk/This podcast was produced by Audite Podcast Production: https://www.audite.uk/ Hosted on Acast. See acast.com/privacy for more information.

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Drowning in Data? How to Make Data Work for Your Business.

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This episode was published on October 22, 2025.

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