DT #632 Rally Your Region: A New Playbook for Economic Development

In this episode of Develop This!, Dennis Fraise sits down with Mark Perna to explore "Rally Your Region," a powerful new initiative developed in partnership with the International Economic Development Council. Designed to help communities break through silos, build consensus, and take real action, Rally Your Region provides a structured, customizable framework to align stakeholders around a shared vision for economic and workforce success. If your region struggles to align education, employers, and community leaders, this episode offers a clear path forward. What You'll Learn The Concept Behind Rally Your Region Why regions need a central rally point to move forward How alignment drives measurable economic outcomes What makes this initiative different from traditional planning efforts Why Regional Collaboration Is So Hard Competing priorities across organizations Lack of shared goals and accountability The challenge of moving from discussion to action Building True Consensus How to create buy-in across sectors The importance of a shared "why" Turning agreement into execution Connecting Education and Workforce Why the education-to-employment pipeline is often broken How to better align: K-12 systems Higher education Employers Why mindset matters: "Young people are not a problem to be solved." The Power of a Rally Point At the core of the initiative is a simple but powerful idea: Create a rally point where everyone buys in A shared vision A common language A coordinated strategy Without it, regions remain fragmented. With it, they can move forward together. Actionable Steps for Your Community Identify key regional stakeholders Establish a neutral, trusted convening space Define shared priorities and goals Customize the Rally Your Region framework to fit your community Focus on implementation—not just planning Key Insights ✔ The world of work has fundamentally changed✔ Alignment is now more important than ever✔ Collaboration must lead to clear action steps✔ Workforce development is a regional challenge✔ Flexibility and customization are critical for success Memorable Sound Bites "Creating a rally point where everyone buys in." "The world has completely changed." "Young people are not a problem to be solved."