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Feb 29, 2016 11 min

DT02: Was bringt Design Thinking?

from Design Thinking Podcast Hosted by Ingrid Gerstbach

In dieser Episode besprechen wir drei Gründe, warum Unternehmen Design Thinking einsetzen: Dabei geht es darum, im Wettbewerb den entscheidenen Schritt voraus zu sein, rechtzeitig die Kundenbedürfnisse zu identifizieren und Innovationen rechtzeitig zu entwickeln. Weiterhören: • DT03: Fragestellungen im Design Thinking – Wo die Grenze liegt: warum eine fertige Lösung nicht zum ergebnisoffenen Prozess passt https://gdt.li/dt03 • DT544: Der Nutzen von Design Thinking – Hörerfrage von Tim: die Chefin mit Zahlen statt mit Methodenerklärungen überzeugen https://gdt.li/dt544 • DT518: Design Thinking intern verkaufen – Antworten auf „keine Zeit, kein Geld“ und andere Einwände, hinter denen oft Angst steckt https://gdt.li/dt518

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