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Duane Kautzman: Dealership Strategies for a Slower Farm Economy

EPISODE · Jun 11, 2024 · 44 MIN

Duane Kautzman: Dealership Strategies for a Slower Farm Economy

from Beyond the Hood with Tractor Zoom · host Tractor Zoom

Andy Campbell interviews Duane Kautzman, Senior Strategy Manager at Tractor Zoom. They discuss strategies, technology, and the outlook for equipment dealerships in 2024. Kautzman emphasizes the importance of managing sales activity and inventory aggressively, especially given the challenging commodity markets and financial constraints faced by farmers. He highlights the necessity for dealerships to use CRM systems to track and enhance sales activities, ensuring consistent customer engagement and inventory turnover.

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Duane Kautzman: Dealership Strategies for a Slower Farm Economy

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