Dunlop Urges Balanced Tire Rules | Fresno News episode artwork

EPISODE · Aug 22, 2026 · 2 MIN

Dunlop Urges Balanced Tire Rules | Fresno News

from Fresno News Today | 2 Min News | The Daily News Now!

Dunlop Tires North America is urging California regulators to reconsider their narrow focus on tire rolling resistance, warning that prioritizing just one metric could compromise safety, affordability, and market diversity. The company argues tires are complex engineering marvels balancing grip, longevity, and performance across varied conditions — not just fuel efficiency. They stress that replacement tires, which serve a wide range of drivers and climates, can’t be judged by a single number. Dunlop calls for a holistic approach that considers total environmental and economic impacts, including cost, tread life, and real-world usability. They also suggest simple solutions like better tire pressure monitoring as part of a collaborative effort to achieve sustainability without harming consumers or the industry. Listen in comfort:Get a discount on a Soli Pillow: http://solipillow.com/discount/dnn. Advertise on DNN:[email protected] This is an automated, high-level news summary based on public reporting.Report issues to [email protected]. View sources & latest updates:https://sources.thednn.ai/721a4092b135cdd7

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Dunlop Urges Balanced Tire Rules | Fresno News

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