Dynamics and Business Development with Nick Spallitta
Episode 73 of the Microsoft Innovation Podcast podcast, hosted by Mark Smith [nz365guy], titled "Dynamics and Business Development with Nick Spallitta" was published on March 4, 2019 and runs 51 minutes.
March 4, 2019 ·51m · Microsoft Innovation Podcast
Summary
FULL SHOW NOTES https://podcast.nz365guy.com/73 Background and career journey Background and plans of Paritta Group Getting sales and marketing rhythms in place Defining ideal customer profile Most effective ways for people to find your products and services Targeting customers and focusing within a geography Niching in AI (Augmented Intelligence) The toughest thing about starting a new practice and how capital/cash flow affects decision making Finding ...
Episode Description
FULL SHOW NOTES
https://podcast.nz365guy.com/73
- Background and career journey
- Background and plans of Paritta Group
- Getting sales and marketing rhythms in place
- Defining ideal customer profile
- Most effective ways for people to find your products and services
- Targeting customers and focusing within a geography
- Niching in AI (Augmented Intelligence)
- The toughest thing about starting a new practice and how capital/cash flow affects decision making
- Finding and attracting the right talent, contractors vs FTEs and US employment laws
- Measuring progress and success and setting the vision and culture for the company
- Top recommendations for revenue generation
- Key advantages to partnering with Microsoft
- Competing against Salesforce and another Microsoft partner
- Major wins
- The biggest risk taken in business
Resources
Microsoft 365 Copilot Adoption is a Microsoft Press book for leaders and consultants. It shows how to identify high-value use cases, set guardrails, enable champions, and measure impact, so Copilot sticks. Practical frameworks, checklists, and metrics you can use this month. Get the book: https://bit.ly/CopilotAdoption
If you want to get in touch with me, you can message me here on Linkedin.
Thanks for listening 🚀 - Mark Smith
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