E.142 - Why the World's Best SaaS Companies Are Betting on Customer Success to Drive Revenue episode artwork

EPISODE · Jul 22, 2026 · 1H 4M

E.142 - Why the World's Best SaaS Companies Are Betting on Customer Success to Drive Revenue

from WMYT - What makes YOU Tick? Tech Leaders Career Stories

Marco Carrubba is a customer success leader who has spent his career at some of the biggest technology companies in the world, including Microsoft, VMware, and now LinkedIn.In this episode of Making Revenue Tick, he joins Rich to unpack why customer success has moved from a support function into the commercial engine of the world's best SaaS businesses, and how AI is reshaping the discipline in real time.We discuss:1. How customer success became a revenue-owning function2. Why 70% of job skills will change by 2030, and which won't3. Why most companies aren't seeing ROI on AI4. How the biggest companies actually roll out AI5. What token-based pricing means for customer success6. Why human relationships still win in an AI world7. What Marco is most excited and most fearful aboutBrought to you by Tick Talent, go-to-market recruitment for early-stage tech startups: https://www.tick-talent.com/Where to find Marco Carrubba:LinkedIn: https://www.linkedin.com/in/marcocarrubba/Where to find Rich:LinkedIn: https://www.linkedin.com/in/richwash/Subscribe so you never miss an episode. New episodes every Wednesday, Best Bits every Sunday.#customersuccess #SaaS #B2BSaaS #AI #revenueleadership #NRR #customerretention #netrevenueretention #GTM #gotomarket #tokenpricing #futureofwork #AIskills #makingreveneutick #whatmakesyoutick #ticktalent #richwashington #marcocarrubba #linkedin #customerexperience

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E.142 - Why the World's Best SaaS Companies Are Betting on Customer Success to Drive Revenue

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