E.17 Bold Bean Founder Amelia, The Power Of Beans and Changing Consumer Perception

This week I am joined by Amelia the Founder of Bold Bean Co. This is not just another challenger brand, but rather a brand that is trying to completely re-define the category and the consumer perception on what has always been a very boring, unattractive tinned bean that no one ever got very excited to eat.Amelia tells her story here as to why Beans are so important and why it is essential that we change our opinions on what is actual a very cool and extremely delicious source of protein which has the versatility to be used in so many different ways!The other topics that we discuss here are:- Sustainability-  Journey to Bold Bean- Supermarket Beans vs. Bold Beans- Plant-Based Movement If you want to get your hands on one of these beautiful jars please head over to www.greedyvegan.uk and use the code CATCHUPS40 for 40% off your first order.Also check us out on Instagram @greedyveganltd.To find out more about becoming a Greedy Vegan head to our Website or follow us on Instagram or Tik Tok @greedyveganltd Hosted on Acast. See acast.com/privacy for more information.