E-commerce Coaching Call with New Amazon Seller, Kiefer Hogge - Part 2

Episode 51This is Part 2 of our e-commerce coaching call with Kiefer Hogge, a new seller who joins Amazon. This time, we will discuss leveraging social media platforms and photography in the product launch, targeting a realistic best seller rating, and many more!Listen to Part 1 to know more about Jungle Scout, Fulfillment by Amazon, and packaging and product listings.Now, let’s jump into the episode and learn with Kiefer how to navigate the Amazon world better![00:01 - 07:07] Opening SegmentWe recap Part 1 of the coaching call with KieferWe discuss product photographyListen to Firing the Man Ep. 17 for more detailsOther media you can use to launch your productInfographicVideo[07:08 - 13:40] Online Launching Making your photos attractive on AmazonLearning from your competitorsLaunching your productInstagramFacebookAmazon[13:41 - 19:51] Best Seller RatingOvercoming challenges during the “honeymoon phase”What’s a good conversion rate in Shopify?We talk about best seller rating on Amazon [19:52 - 24:55] Closing Segment Lightning roundFinal wordsTweetable Quotes:“It’s about who you surround yourself with. I think that’s probably the number 1 thing in general as far as success [is concerned].” - Kiefer Hogge“No matter what you try and no matter what happens, the learning process of whether you failed [or not] is worth the investment alone.” - Kiefer HoggeResources Mentioned:Product PhotographyPickFuShopifyThe 4-Hour WorkweekRich Dad, Poor DadBecoming Supernatural------------------------------------------------------------------------------------------Connect with Kiefer on LinkedIn, Facebook, and Instagram. Visit https://www.enagic.com/ to learn more. Missed Part 1? Go to www.FiringTheMan.comFacebookYouTubeInstagramEmail us --> [email protected] to scale your Amazon business? Click here to book a strategy call.  https://calendly.com/firingtheman/amazon Support the show