E004 - Where To Play & Host Models [Affiliate marketing]

Episode 004: Today, we tackle two simple, but important questions. The first: “What affiliates should I partner with?” And the second, “Where should I host my targeting model?”   We cover: How to build a list of potential affiliate partners Why “getting in” isn’t an easy as you think How to build a pitch for potential partners Where to host your targeting model Guiding principles for targeting model development   Timestamps: (00:43) Outline of today's episode (04:25) Building a list of potential partners (09:25) Why getting into publishers isn't easy (14:15) Crafting your pitch 18:18 Hosting your targeting model (18:18) Hosting Your Targeting Model (22:20) Targeting model platforms (36:56) Guiding principles (41:45) Wrap up / final thoughts   Where to find Carlos: LinkedIn Twitter/X   References: Credit Karma Lightbox https://www.creditkarma.com/about/commentary/credit-karma-welcomes-team-bitmatica Monevo https://www.monevo.com/us Eagle Data https://www.eagledata.biz/ https://medium.com/@carlos.ny/a-chat-with-travis-broad-ceo-at-eagle-data-a6409c6683a7 MoneyLion https://www.insidermonkey.com/blog/moneylion-inc-nyseml-q1-2024-earnings-call-transcript-1299056/   Find Us: Don't forget to subscribe to Affiliate Marketing for Lenders. If you’re interested in being a guest on the show (or if you have questions for a future episode), send me a note on LinkedIn, Twitter/X, or at [email protected].