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E09: The Toothbrush Test: Why 300 AI Use Cases = Zero Results (And How a Liechtenstein Company Found €2M Instead) episode artwork

EPISODE · Jul 7, 2025 · 16 MIN

E09: The Toothbrush Test: Why 300 AI Use Cases = Zero Results (And How a Liechtenstein Company Found €2M Instead)

from The AI Cookbook: AI Tools | Enterprise AI | Leadership · host Malcolm Werchota

300 colorful Post-its, 6-month workshops, consultants everywhere – and yet? ZERO implementation. Malcolm reveals why a family business in Vaduz almost cried when they discovered what they'd been wasting. The Toothbrush Test: A framework so simple, fourth-graders can do it. In 5 minutes, you'll know which AI use cases are worth millions. Spoiler: It's the ones you do daily. Like brushing teeth.

What this episode covers

300 colorful Post-its, 6-month workshops, consultants everywhere – and yet? ZERO implementation. Malcolm reveals why a family business in Vaduz almost cried when they discovered what they'd been wasting. The Toothbrush Test: A framework so simple, fourth-graders can do it. In 5 minutes, you'll know which AI use cases are worth millions. Spoiler: It's the ones you do daily. Like brushing teeth.

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E09: The Toothbrush Test: Why 300 AI Use Cases = Zero Results (And How a Liechtenstein Company Found €2M Instead)

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How long is this episode of The AI Cookbook: AI Tools | Enterprise AI | Leadership?

This episode is 16 minutes long.

When was this The AI Cookbook: AI Tools | Enterprise AI | Leadership episode published?

This episode was published on July 7, 2025.

What is this episode about?

300 colorful Post-its, 6-month workshops, consultants everywhere – and yet? ZERO implementation. Malcolm reveals why a family business in Vaduz almost cried when they discovered what they'd been wasting. The Toothbrush Test: A framework so simple,...

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