E149: Israa Alrawi - Compete And Win By Optimising Your Email Marketing Strategy

Israa Alrawi is an Ecom Lifecycle and Growth Marketing Manager at The Winbox. After scaling her eCommerce business, she found her passion in the world of email marketing. She has now driven £50+million in revenue and increased customer retention by 30% during her time at the agency!  In this podcast, Israa chats about email deliverability and winning the inbox, her pivotable career moment, how she became profitable from day 1 with her eCommerce store and three best practices when it comes to email marketing.  Find out where people are going wrong with their email strategy by listening to this episode. Don’t let your emails go to spam!