E169 - Tips For Digital With Chris Rushbrooke

In this episode, recorded a few weeks ago, I speak with Chris Rushbrooke, Chief Bear at Northern Bear. We speak about Chris’ career to date, the life lessons he has learn’t along the way including mental health and how bad work experiences have driven him to setup his own company, which focuses on working with charities and companies with strong ethical causes. We speak about Colin the Caterpillar, and what this can tell us about what charities could and should be doing with how they approach their supporters. The theme of this episode though is what charities should be thinking about when it comes to providing a digital offering to their specific audience.