E20 - Diving Deeper into Personal Branding featuring Patrice Bisiot

How are we doing? Send us a message and let us know what content had impact, and what content may have missed the mark, and why.I’d like to begin this episode by acknowledging the land that I am learning and living on is the traditional un-ceded, un-surrendered territory of the Anishnaabeg Algonquin People. Branding is important. But what’s even more important is to make your brand be about who you are, who you feel like you are, how you want to be portrayed.And as emerging leaders, quite often we are trying to figure out what our leadership brand can and should look like.Here’s the secret..... your leadership brand needs to represent who you are.  Don’t try to fake it, people can tell when a brand is a way to hide behind fear or confusion.In this episode, Patrice Bisiot, author and style interventionist is back to offer advice and real-world, actionable tips to help all of us create a brand that highlights our authentic selves.Relevant Link:The Image Impact Index website: https://www.imageimpactindex.comTrench Leadership: A Podcast From the Front is humbled to have been listed in the Top 20 for Best Canadian Leadership-themed podcasts in 2021.Support the showTrench Leadership: A Podcast From the Front is humbled to have been named #5 in the Top 20 for Best Canadian Leadership-themed podcasts for 2025.Connect to Trench Leadership:YouTube: https://www.youtube.com/channel/UCYnaqOp1UvqTJhATzcizowATrench Leadership Website: www.trenchleadership.caLinkedIn: https://www.linkedin.com/company/trench-leadership-a-podcast-from-the-front/?viewAsMember=trueAre you looking for a podcast editor/producer? Do you enjoy the quality of the show? The editor of Trench Leadership, Jennifer Lee, is taking new clients. Reach out at https://www.itsalegitbusiness.com.Reviews are the best way for the show to know what is working, what needs improvement, and what to talk about in the future. If you have a topic that you're passionate to hear more about, feel free to reach out at [email protected] to connect and share your ideas.