E245 The Child Care Tour Strategy That Drives Enrollment with Brian and Carol Duprey episode artwork

EPISODE · Feb 10, 2026 · 18 MIN

E245 The Child Care Tour Strategy That Drives Enrollment with Brian and Carol Duprey

from Child Care Genius Podcast · host Brian and Carol Duprey

Are your tours quietly costing you enrollments? If your center isn't full — or you're watching great families walk away after a tour — this episode is a must-listen. On this installment of the Child Care Genius Podcast, Brian and Carol Duprey dive into the proven strategies that help child care centers convert more tours into enrollments and build consistent momentum.   Tune in to this episode as Brian and Carol break down real-world tactics from their book The Art of the Tour and explain why tours are one of the easiest places for centers to lose money without even realizing it. From getting your center "tour ready" to making strong first impressions, training the right tour giver, and following a clear sales process, they walk you through the small adjustments that can make a big difference.   Listen in as they share practical tips on phone calls, tour preparation, creating a welcoming environment, building trust with parents, and making sure your team knows how to handle rejection with confidence. You'll also learn why follow-up is one of the most overlooked steps in the entire enrollment process — and how a simple next-day call can dramatically increase your conversion rate.   Join us for an honest, actionable conversation about what really drives enrollment and how to turn more tours into signed contracts. If your goal is to fill your center, build a waitlist, and stop leaving money on the table, this episode will give you a clear path forward.     Mentioned in this episode: GET TICKETS to the Child Care Genius LEGACY Conference:  https://childcaregenius.com/legacyconference/   Need help with your child care marketing? Reach out! At Child Care Genius Marketing we offer website development, hosting, and security, Google Ads creation and management, done for you social media content and ads management. If you'd rather do it yourself, we also have the Genius Box, which is a monthly subscription chock full of social media & blog content, as well as a new monthly lead magnet every month! Learn more at Child Care Genius Marketing. https://childcaregenius.com/marketing-solutions/  Schedule a no obligation call to learn more about how we can partner together to ignite your marketing efforts.   If you need help in your child care business, consider joining our coaching programs at Child Care Genius University. Learn More Here. https://childcaregenius.com/university     Connect with us:  Child Care Genius Website Like us on Facebook Join our Owners Only Private Mastermind Group on Facebook    Join our Child Care Mindset Facebook Group Follow Us on Instagram Connect with us on LinkedIn Subscribe to our YouTube Channel Buy our Books Check out our Free Resources

Episode metadata supplied by the publisher feed · Published Feb 10, 2026

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E245 The Child Care Tour Strategy That Drives Enrollment with Brian and Carol Duprey

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