EPISODE · Jun 28, 2023 · 40 MIN
E26 | Curt Simon Harlinghausen (Miele X) on customer centricity
from CMOtalk.global · host CMOtalk USA
In this episode of CMOtalk we are honored to have Simon Harlinghausen, Managing Director of Miele X as our guest. Simon is responsible for Miele's global digital community space that started in 2020. This new hub helps Miele to accelerate digital growth worldwide. How is Simon using technology and data to develop a fully customer-centric brand? And what will the digital face of Miele be like in 2030?
What this episode covers
In this episode of CMOtalk we are honored to have Simon Harlinghausen, Managing Director of Miele X as our guest. Simon is responsible for Miele's global digital community space that started in 2020. This new hub helps Miele to accelerate digital growth worldwide. How is Simon using technology and data to develop a fully customer-centric brand? And what will the digital face of Miele be like in 2030?
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E26 | Curt Simon Harlinghausen (Miele X) on customer centricity
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