E26: Poachers Turned Gamekeepers

What’s it like moving from brand marketer to rights holder? We talk to Nathan Homer and Tim Ellerton, two high profile sports business execs who have made the jump and have tales to tell.Nathan was Global Sports Marketing and Olympics Director at Procter & Gamble and head of global partnerships at Barclays before moving over to the other side, as Chief Commercial and Marketing Officer of European Tour golf. (Breaking news: Nathan just got a new job as Director of Trading, Broadband and Sport at Sky/Now TV).Tim Ellerton worked in senior sports sponsorship roles at Coca-Cola and more recently Heineken. He became Commercial Director of the British Olympic Association in January 2017. Unofficial Partner is the leading podcast for the business of sport. A mix of entertaining and thought provoking conversations with a who's who of the global industry. To join our community of listeners, sign up to the weekly UP Newsletter and follow us on Twitter and TikTok at @UnofficialPartnerWe publish two podcasts each week, on Tuesday and Friday. These are deep conversations with smart people from inside and outside sport. Our entire back catalogue of 500 sports business conversations are available free of charge here. Each pod is available by searching for ‘Unofficial Partner’ on Apple, Spotify and every podcast app. If you’re interested in collaborating with Unofficial Partner to create one-off podcasts or series and live events, you can reach us via the website.