E28: David Bedford

This week Richard and Sean visit the Hampstead home of Dave Bedford, legendary runner and 10,000 metre world record holder who played a pivotal role in the London Marathon for over three decades. We talk about the breaking the 2 hour barrier, Nike’s new shoes are different than drugs when It comes to running faster, the role of tech in sport and visiting all 92 pubs on the London Marathon route.Dave is working with his son Tom Bedford on the AIR:RUN, a brand new music/running concept consisting of a 10K and a Half Marathon on fully closed roads inside Richmond Park on the 31st May 2020. For more information www.airrun.londonUnofficial Partner is the leading podcast for the business of sport. A mix of entertaining and thought provoking conversations with a who's who of the global industry. To join our community of listeners, sign up to the weekly UP Newsletter and follow us on Twitter and TikTok at @UnofficialPartnerWe publish two podcasts each week, on Tuesday and Friday. These are deep conversations with smart people from inside and outside sport. Our entire back catalogue of 500 sports business conversations are available free of charge here. Each pod is available by searching for ‘Unofficial Partner’ on Apple, Spotify and every podcast app. If you’re interested in collaborating with Unofficial Partner to create one-off podcasts or series and live events, you can reach us via the website.