E286: Reviews And Testimonials On Demand With Brian Greenberg

Brian Greenberg is a multifaceted entrepreneur who believes in building integrity into everything he does. He has founded businesses in e-commerce, marketing, and financial services. He has generated over $50 million in revenue from his businesses, collected over 10,000 reviews and testimonials from customers, been named one of the most creative people in financial services, and has been called The Salesman Who Doesn't Sell.   Quotes To Remember: "The first thing is to value it. If you value it, you are much more likely to ask for it." "It is important to incentify your employees." "I think that is the first thing you should do - compensate your crews or your employees - then getting your good reviews." "One of the main things is to always ask." "Make sure that you let everybody know how important these reviews are." "You can leverage reviews on your content marketing." What You'll Learn: Strategies to Get Organic Customer Reviews and Testimonials Top Ways to Ask Anyone for Reviews Key Things To Do With Your Content Marketing to Boost Reviews   Key Links From The Show: Brian's Site True Blue Life Insurance   Recommended Books: Content Marketing Secrets by Marc Guberti Podcast Domination by Marc Guberti The Salesman Who Doesn't Sell by Brian Greenberg The Four Agreements by Don Miguel Ruiz Getting to Yes by Roger Fisher and William Ury Outliers by Malcolm Gladwell