E30: Making Things People Want with John V Willshire

The best advice comes from the most interesting people. In the 'Label Sessions Presents...' podcast we give you both.In this episode, Keishia Quijano of Label Sessions talks to John V Willshire.John is a leader spanning diverse projects in strategy, innovation, futures and design for firms around the globe, as well as teaching his craft as a visiting professor at IED Barcelona.Now the founder of Smithery, his goal is to help organisations make things people want, rather than make people want things.Label Sessions is a global platform that connects you to the best advice from the most interesting people, whether you want advice, mentoring or ideas.Through podcasts we give you a little taste of what it would be like to have a live 1:1 session with leaders just like this through Label Sessions.To find out more and have the real experience visit labelsessions.com.