E33 - Crushing Sales with Authenticity - John Martinez

John Martinez has been in some form of sales training for over 20 years, and he has become the premier trainer in the industry for real estate. With the help of his team, John has trained thousands of entrepreneurs on how to boost company income by helping them improve their inbound and outbound sales. John is inspired to success by his family (immediate and extended) and by being able to help and influence other people. John’s father was his first mentor, and her person who showed him the importance of persistence and not giving up. BIG TAKE-AWAYS: Motivation is KEY to being successful in sales The #1 thing in sales is communication Be authentic, when you’re authentic people will gravitate toward you RECOMMENDED BOOKS: Spin Selling - Neil Rackham ( https://www.amazon.com/SPIN-Selling-Neil-Rackham/dp/0070511136) Screw it, Let’s Do It - Richard Branson ( https://www.amazon.com/Screw-Lets-Do-Lessons-Quick-ebook/dp/B005F3GK92) Links: www.midwestrev.com (Personal Facebook) https://bit.ly/2SZpYoE https://www.facebook.com/midwestre