E34: Caring as a Competitive Advantage with Larry Levine episode artwork

EPISODE · Sep 23, 2025 · 36 MIN

E34: Caring as a Competitive Advantage with Larry Levine

from Infuse Compassion · host Amy Quesenberry & Mark Carpenter

In this episode of the Infuse Compassion Podcast, we welcome Larry Levine, best-selling author of “Selling from the Heart” and “Selling in a Post-Trust World.” With decades of experience in the B2B technology space, Larry shares his insights on leveraging authenticity to drive success in sales. In this episode you'll hear: - Larry discusses the transformative shift from transactional sales to relationship-focused sales, emphasizing how "out-caring everyone else" can lead to success. - The importance of standing out in a transactional environment by engaging in conversations with leaders and experimenting with authentic sales approaches. - The strategy of shifting focus from customer pain points to positive future visions, and addressing deeper issues with challenging clients to alleviate difficulties. - Tips for starting your day with intentionality aimed at helping others, beginning with self-improvement and leadership insights on understanding and leveraging team potential. Join the conversation as Larry shares actionable strategies to cultivate trust, integrity, and compassion in the sales profession. Larry Levine is the best-selling author of “Selling from the Heart” and “Selling in a Post-Trust World” and the co-host of two podcasts, Selling from the Heart and Culture from the heart. With decades of sales experiences in the B2B technology space, he has real-world experience that lends to his credibility. Larry helps sales teams leverage the power of authenticity to grown revenue, grow themselves, and enhance the lives of their clients. Larry has coached sales professionals from senior sales leaders to first-time sales reps with the goal of increasing authenticity, integrity, and trust in the sales profession. Larry believes that people would rather do business with someone who sells from the heart as opposed to a sales rep who is an empty suit. Get in touch with Larry: Look for Larry Levine on LinkedIn, or 'Selling From the Heart' on Facebook, Instagram and LinkedIn and YouTube. Or check his website: https://sellingfromtheheart.net/ Learn more about your ad choices. Visit megaphone.fm/adchoices

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E34: Caring as a Competitive Advantage with Larry Levine

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