E36 | U.S. Soccer Federation (David Wright) on the skyrocketing growth of football in the U.S.

from CMOtalk.global · host CMOtalk USA

Soccer, or football, as the rest of the world would like to call it, is gaining popularity in the United States. How does the American national federation capitalize on the growing interest in the world’s most popular sport? And: why is the U.S. putting all this effort in hosting major events such as the FIFA’s World Cup and FIFA’s Club World Cup in the upcoming years?

Episode metadata supplied by the publisher feed · Published Jun 4, 2024

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E36 | U.S. Soccer Federation (David Wright) on the skyrocketing growth of football in the U.S.

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