E52: How to Grow Your Email List Using LinkedIn - Workshop Replay with Jess Campbell

You’ve probably heard how important it is to build your email list. But people’s email addresses aren't just going to drop from the sky. They've got to come from somewhere and what better place than LinkedIn - the place where so many of your decision-makers are already hanging out? My dear friend and email marketing queen, Jess Campbell and I partnered on a workshop to share real strategies of what actually has worked for us when it comes to growing an email list of engaged subscribers with LinkedIn as a discovery platform. It was SO DANG GOOD I had to share a replay with you. Enjoy!We discussed:[09:32] Why focus on your email list and LinkedIn together[13:46] How to productize your email list [20:38] How to optimize your LinkedIn profile to promote your email list[31:37] The power of an enticing waitlist[37:32] Collaborations and LinkedIn Polls[44:18] Freebies and ways to share them on LinkedIn[56:26] Q&A SessionTo read a full transcript of the episode, visit: LUMOS MARKETINGResources:Subscribe to Jess’s newsletter for nonprofit consultants. Get the Firestarter Weekly Email: Want my Wednesday recap on what's working (or worth inquiring into) for folks building a thought leadership brand on LinkedIn? Join my list! Other Campfire Circle podcast episodes I recommend:Episode 32: Beat imposter thoughts and content blocks with a High Five FileEpisode 36: Steal my LinkedIn Poll Strategy to Spark Convos and CommunityEpisode 40: Measure the Magic: Tracking Resonance Instead of ReachConnect with Jess Campbell: Website: outintheboons.meLinkedIn: Jess CampbellPodcast: Confessions With Jess and CindyInstagram: @outintheboons_Want free thought leadership support straight into your inbox? Sign up for the Firestarter Newsletter at https://lumosmarketing.co/firestarter Connect with Tania Bhattacharyya:LinkedIn: Tania BhattacharyyaInstagram: @taniabhatWebsite: lumosmarketing.coProduced by Ideablossoms