E527: The Pros and Cons of Building A Community and Content Site episode artwork

EPISODE · Nov 20, 2023 · 42 MIN

E527: The Pros and Cons of Building A Community and Content Site

from The Ecomcrew Ecommerce Podcast · host Mike Jackness & Dave Bryant

Ecomcrew Premium is finally opening in the next few days! Join the waitlist to get a discount for Black Friday, and get access to a community of like-minded e-commerce sellers.  Dave joins Mike in this episode to talk about the Pros and Cons of building a community and content site through affiliate marketing in comparison to a product-based business. With Ecomcrew being open, Dave and I thought it'd be a good time to reflect and compare the differences between a content site and product site.  We talk about the pros and cons of building a community, the various platform risks in digital businesses that are unavoidable and our personal experiences with getting hit with a Google Update that ultimately led to less visitors. Here are some timestamps to help you along:  Audio Timestamps: Introduction - 0:00  Migrating out of South California for Ecommerce - 1:30 The Good, Bad and Ugly with Running a Content Site - 6:11 Running a Digital Platform on Your Own Platform - 8:00 Platform Risks - 8:52   Amazon is EASIER to Appeal to? [shorts] - 11:00  Getting Shut Down by Google [shorts] - 12:31 Google Penalties - 14:05  Running a Content Business vs Product Business - 14:53 Amazon Only Rewards Marketing > Quality [shorts] - 15:19  Difference Between Amazon and Google - 18:34 Being Labelled as "Gurus" - 22:06 Difference Between Ecomcrew vs. Gurus - 27:58 Pros of Building a Community - 29:17 Cons of Building a Community - 31:40 The Full Customer Funnel of Ecomcrew Premium - 32:46 Networking with Ecomcrew - 35:52 New Ecomcrew Premium Features - 37:11  As always, if you have any questions or anything that you need help with, reach out to us at [email protected] if you're interested.  Don't forget to leave us a review on iTunes if you enjoy our content. If you have any questions, send us an email at [email protected]. We'd love to help you in any way we can. 

Episode metadata supplied by the publisher feed · Published Nov 20, 2023

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E527: The Pros and Cons of Building A Community and Content Site

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