E65: How the 1970s Made Running Cool Forever | Martin Dugard on The Long Run

The Long Run: And The Decade the Marathon Became Cool.Ever wonder how a sport that once seemed on the fringes transformed into a global phenomenon? Or how icons like Steve Prefontaine, Frank Shorter, Joan Benoit, Grete Waitz, and Bill Rodgers, influenced not just running, but the culture and identity of a generation?This episode is sponsored by Thrive Protein | Canadian made supplements, nutrition, and hydration to fuel all your adventures. Check them out: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Thrive Protein⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ and use the code RUNEGADE to save 20% off your order.In this episode, we dive into Martin Dugard, New York Times best-selling author's new book, The Long Run, which reveals the untold stories and powerful moments that made running what it is today - a testament to human potential, rebellion, and perseverance.In this episode:The legendary counterculture of Prefontaine and his role in shaping the identity of runnersHow the 1970s initiated the running boom and its evolution across decadesThe influence of iconic figures like Joan Benoit, Greta Weitz, Frank Shorter, and Bill RogersThe shift from solo, rebellious runs to a collective global movement - fueled by technology, pop culture, and social changeSurprising myths about marathon history and the quirky origins of the 26.2-mile standardThe role of women in the rise of running and why their participation was historically underestimatedWhether you're a seasoned marathoner or just lacing up your first pair of kicks, The Long Run reminds us that running is much more than a sport - it's a mirror of life itself. It’s about showing up, pushing limits, and becoming a little better with each step. So keep moving forward, embrace the long run, and remember - in a world of runners, it's cool to be a RUNEGADE.Find more Martin here:Martin on Instagram: @authormartindugardMartin's Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Save $$$ with RUNEGADE⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ - friends of the podcast offering great savings to RUNEGADE listeners.Connect with Todd and Mark:​Email: [email protected]​Todd on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@altramarathonman⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠​Mark on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@runclemark⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠​⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠RUNEGADE on Facebook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Path Projects⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | our favourite running gear and apparel. Look great and perform to your potential by gearing up with Path Projects. Elite running gear and apparel, by runners, for runners. Hats, T-shirts, base liners, hoodies, shorts, jackets ... everything performs. Use code TRP10 for 10% off (limited time)